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Gateway To Paradise
Welcome to Mossel Bay: an idyllic coastal village and harbour situated between Cape Town and Port Elisabeth. This town is proud to be the historical capital of Cape Town's, world-famous Garden Route. It also features in the Guinness Book of Records as ...

The History of Wine Country in the Sierra Foothills and the Delta
It is impossible to study the history of wine country in the Sierra Foothills and the Delta without knowledge of the broader economic forces that have shaped the region since the mid-nineteenth century.Years Before the Gold RushUntil the Gold Rush, ...

Visit San Francisco
The 1906 earthquake and fire destroyed most of San Francisco, so what you see today is all relatively 'new'. The climate is more like that of England than Southern California, but expect more sunshine!Everyone's favourite, San Francisco has much to offer ...


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TheVacationSaver.com Does It Backwards
 

TheVacationSaver.com magazine will be distributed in over 250 Wal-Marts and other select retailers throughout the eastern U.S. With an average weekly walk-through rate of more than 119,000 shoppers with an average household income of $62,500, Wal-Mart offers resort managers the largest lead base of high quality prospects. TheVacationSaver.com website and magazine together will strive to uphold the positive image and degree of success that is expected of every other Trader Electronic Media company.

For the first time ever, Trader Electronic Media (TEM) has initiated a website before the publication of its corresponding magazine. Trader Publishing’s magazines have always been springboards for Internet websites like CycleTrader.com, ForRent.com and HarmonHomes.com. However, TheVacationSaver.com is starting with a different approach. This business is swimming against the current by debuting TheVacationSaver.com magazine after the launch of the website.

TheVacationSaver.com recently launched in August 2004 as a website that connects resort managers to prospective timeshare buyers by advertising inexpensive vacation specials. This website’s vacation deals were originally featured on a subsidiary page of TimeShareSaver.com, which TEM launched in 2003. Due to the enormous response of


visitors to this page, it was discovered that advertising vacation offers is a lucrative business and the decision was made to create a business to accommodate those online travelers.

According to Henry Yates, the Business Development Manager of TheVacationSaver.com, “it’s ground-breaking that we’re starting a process that is unorthodox compared to the way that Trader Publishing and Trader Electronic Media establish each new business. Going against the norm is a bold move on our part, however, I have high hopes that the results will prove to be rewarding.”

As a division of Trader Electronic Media, TheVacationSaver.com is part of a network of over 15 websites including ForRent.com, HarmonHomes.com, RoomSaver.com and RentJillsHouse.com, all accessible at TraderOnline.com. TraderOnline.com ranks in the top 200 most highly trafficked websites with over 7 million visitors each month. To view vacation offers, click on www.TheVacationSaver.com.

Trader Publishing Company, the nation’s largest publisher of photo-classified publications, publishes 680 classified ad publications, which reach 80 percent of the U.S. population. These publications serve over 175 major markets and are distributed at approximately 200,000 points nationwide with a combined circulation exceeding 9 million per week. Such publications include Auto Trader, Boat Trader, Harmon Homes, For Rent, Employment Guide magazines and more.

For more information on advertising your resort with TheVacationSaver.com magazine or website, contact 866-881-4860 ext. 4725 or via e-mail at thevacationsaver@traderonline.com.


About the Author
Jackie Moniot is the Marketing Assistant for TheVacationSaver.com website and magazine, which are divisions of Trader Publishing Company, the nation's largest distributor of photo-classified ad publications.

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