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5 Easy Ways To Make Money On eBay As the editor of the UK Auctionline Newsletter I receive a great number of e-mails from subscribers. Frequently the question they ask is, "Please tell me an easy way to make money on eBay." I suppose the answer to this question really revolves around how ...
A Searching Lesson - Take advantage of eBay's searching 76 million times each day, members use eBay's search box when they're looking for items that are of interest to them. It occurred to me that very few of these members would know how eBay's search worked. Put another way, knowing how eBay's search system ...
Forgive All Ebay Sins! I realize that not everyone engages in business criminality that rises to the level of fraud and incarceration. Most people try to be good stewards, and approach their enterprise in an honest and forthright manner. For those of you who own thriving ...
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Let me tell you about our experiment. We have tried various listings for the same item. And what do you think which listing got the most bids? Right, listings with a professional UNIQUE design end up with 30-40% more bids. Can you imagine that? It was exactly the same item. Just the design of the sales letter can make a massive difference in the end price you may get. It’s just amazing. We have saying in German: “Das Auge isst mit”. The translation is something like: “If it looks nice it has to taste better”. Well, as we know this is not always true though, but that’s the psychology of our human brain. If the overall impression of the food is good, an impulse is sent to the brain: This has to taste good – I want to try that. It’s the same thing with buying in a shop or on eBay. If the auction website of the item you are looking at looks nice, the product has to be good and it’s more likely that you click on the “Bid now” button. We have seen that many times and especially with our little experiment.
So, if you use professional looking eBay auction templates for your listings, you will be surprised how this may boost your eBay business. Try to modify your templates and see which perform better. You will notice that a tiny change can make a huge difference. Keep track which templates has generated what prices and compare after a month. You’ll see that some templates do really well and some don’t. Be creative and modify your templates. But be careful! Don’t overdo it though with bright colours an a dozen animated gifs. No, that’s not what the buyer wants to see. They want to have a clear and honest description and a good picture. If the overall design is professional, believe me – it’s more likely that they place a bid. And at the end of the day – that’s all it counts, doesn’t it?
About the Author Thomas Haselhorst is webmaster of http://www.auction-design-for-free.com and http://www.monster-ebook-sale.com
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