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Website Accessibility
Making your site accessible means making it available to be used by all. It's too easy to think that what looks ok to you will do for all. Unfortunately, things aren't that simple.Websites are no longer just looked at by people sitting down in front of a ...
What Business Card best suits you?
Indeed, business cards add sense to every business marketing and campaign. If it adds a lot of impact an attention to your company, then business cards should never be forsaken. It should capture and invite the customers and in order to achieve that, ...
What makes a good website?
I frequent a number of web design and search engine optimization discussion forums. Almost all of them have a topic where people can submit their website for review and critiquing. The topic attracts many people that are new to web design, and just want ...
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thousands upon thousands, and I am still amazed that people are
not implementing the simplest of all marketing steps.
These three steps are continuously being ignored by many
'Netrepreneurs' and I dare say that many must be wondering why
they are not yet 'overnight millionaires'!
Not only are these steps easy to implement, they are also a
simple case of 'common sense'. I will not buy something from a
site if the so called 'business man/woman' is incapable of even
providing the basic of all details; such as:
1. a semi-attractive site would be nice - no I don't want 50
million graphics popping out at me, but I would like to be able
to at least follow the context of the site. Is the site about
this particular product or service, or is it about Tom, Dick and
Harry's fifty million affiliate links and banners? Does it really
need that ugly font scribbled in uneven columns, with overlapping
graphics? Big Turn Off!! A simple menu tree down one side (or
across the top can work well), and clear, uncluttered text.
Scrolling backgrounds are annoying, as are fluoro fonts.
2. I'm not going to buy your product if I can only see a 'name',
a brief outline of what it does
and a purchase link. I want to
know why I should, no, not should, have to... no, NEED to buy
this particular product. You need to tell me how this product is
going to help me, WHY it will help and give me a hand with making
my decision to buy.
3. I really, really want to buy your product, but... I don't have
a credit card (or maybe I don't like using my card on the Net
because I don't feel secure). I would really prefer to send you a
cheque but I can't find a printable or downloadable order form.
Never mind, I'll try somewhere else. (LOST SALE!!) N.B. If you
are running an affiliate program from your site through one of
the credit card processing companies, make sure you let your
affiliates know that they will only earn a commission through the
credit card sales link.
Three steps; are these steps leading you up the success ladder,
or have you gotten yourself stuck in a rung?
About the Author
Kristy A. Taylor is the publishing Editor of Digital Dollars
Ezine, dedicated to helping others earn their share of digital
dollars. To subscribe to this free e-zine and receive free
subscriber ads and products, send a blank e-mail to:
mailto:subscribe-art@digitaldollars.biz
or visit http://www.digitaldollars.biz
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Bad fonts just leave me feeling uncomfortableHong Kong StandardCertainly, I have toyed with different fonts for homework and projects ever since I started using the computer, but I had never thought of it as a major design specialty like painting or sculpture. In fact, it influences almost everything we lay our ... |
The Poke |
Daily Mail to use Comic Sans to lighten moodThe PokeFont News: The Daily Mail has announced plans to adopt the font Comic Sans across all of its print and digital media titles, in order to 'lighten the mood' of its stories. “Even the most ardent bigot from the home counties can find reading the Mail ... |
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Some DC street signs are kind of a messWashington Post (blog)Font sizes differ on occasion, and capitalization of the street and quadrant legends has been inconsistent — sometimes “ST” and “NW,” sometimes “St” and “Nw.” Andrew Wiseman, proprietor of the New Columbia Heights blog, has noticed, too, ... |
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How to identify fonts in picturesCNET (blog)by Nicole Cozma January 27, 2012 1:06 PM PST Follow @c0z Choosing the proper font for a flier, title page, or even a graphic can be a difficult task. Sometimes the standard fonts installed on your operating system just don't cut it, and browsing free ... |
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