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5 Effective Ways to Promote Your Website For Free Online
1. Generate Targeted Traffic from Online Discussion Forums. Online discussion forums provide an excellent way to promote your website without paying any money. Nowadays, you don’t even have to lurk around before you begin to post. Just browse the ...
Dear Bill Gates, You Clever Fox
Dear Bill Gates. You did it. You casually left a live grenade at the Grand Charity Gala and walked out of the room to see if anybody, especially Google, will notice. Once again, you have created an innovation in marketing that is poised to take the ...
The Failure of the SEO System.
The Failure of the SEO System.I see people daily preaching about how web site owners need to pay upwards of $7,500.00 or more for a marketing consultant who also practices search engine optimization. The reason given for this is that any SEO can get you ...
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In the following article, 3 simple steps that are easy to remember will reveal
just how easy search engine optimisation can be once you know how. There are
many websites that will complicate SEO by referring to engine algorithms,
page rank formulas, key-word density or what have you. This article will not
dwell anything that technical. Lets leave the theorists and bloggers to do
what they do best and argue till the cows come home. In the meantime we can
work towards getting your webpage up into the top 10 results at Google, MSN
and Yahoo.
There are only three simple steps of the SEO equation to remember:
- Choose to target search terms that are not hotly contested by competitors.
- Optimise your page content and html for those terms.
- Actively seek external, one-way, incoming links with the targeted key terms
as the anchor text.
Let's take a look at those 3 steps in greater detail.
Choose to target search terms that are not hotly contested by competitors.
Why..? Would you rather spin the
roulette wheel and take your chances against high-rolling competitors, who
throw tonnes of cash into professional SEO and advertising campaigns; or get
qualified traffic hitting your site now? Websites targeting the most popular
search terms are small fish in a big pond. By targeting less popular terms
with fewer possible search results, you become a bigger fish in a smaller pond.
Lets take an extreme example. Your a commercial web host and you want your
site optimised for search engines. With Google, the search phrase 'web hosting'
returns 23 million results. That's a lot of competition; small
fish in a big pond remember. How about 'commercial website hosting'? Well
you have about 9 million other pages to compete with there. The phrase 'webhosting
specials' only returns 1.2 million results. So how many other pages do you
want to compete against, 23 million or 1.2 mil?
There are a few convenient tools around for selecting your
search terms. To find how many search-result competitors exist for related
terms, check out Google's
keyword suggest.
Once you've narrowed down a list of candidates, head on over to the Overture's
site and start up a dummy account. The key-word suggest tool is invaluable
for gaining an insight to what people punch into search engines and how
many hits these terms are scoring at Overture per month. Your looking
for a sweet spot of say 5-10% of the result pages that your industry's
hottest terms return.
Optimise your page content and html for your new terms.
The most logical page to optimise first time round is your homepage. There
are factors that play into SEO which are heavily dependant on how many external
websites link to your page. The most common link you are going to score from
other sites is the default homepage, so it follows that this is the best place
to start. The most critical part of your web page is behind the scenes in the
html. Particularly important is the header and it's relationship to the rest
of your html.
Your website should include 3 important tags in the head. They include title,
meta description, and meta key-words. It's important to have the title as
the first tag in the head, with the 2 mentioned metas soon following. Stuffing
your head tags with other metas and clutter such as lengthy javascript can
only harm your search engine results page ranking (SERPs); clutter
will never improve it.
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4 forums to gauge demand for new coursesTimes Herald-RecordBy James Walsh A series of forums to be launched by SUNY Orange will gauge the demand for a new curriculum aimed at producing workers with advanced manufacturing skills. The experience and forecasts of dozens of local executives will be tapped at four ...and more » |
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Community forums scheduled for three district mergerHerkimer Evening TelegramSpeaking during Wednesday night's board of education meeting, interim Herkimer Superintendent of Schools Gary Tutty said community forums will take place on June 6 at Jarvis High School in Mohawk, July 25 at Herkimer High School, Aug.and more » |
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