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Maximum Marketing - Minimum Budget Two years ago I started my small Virtual Assistant business with a non-existent marketing budget. I borrowed marketing books from the library, read countless articles on the Internet and joined a professional trade association of my peers. I learned ...
Smart marketing secrets revealed! Dont you just hate junk mail that screams at you about supposed secrets to success that can be yours for a mere $9.95, $19.95, $99.95 or whatever? Well, here are some real secrets for you and theres no price tag attached.Ever wonder how other ...
Top Ten Objectives of Database Marketing Top Ten Objectives of Database Marketing by John BotscharowDatabase marketing depends on you creating a pool of information about your individual customers and prospects. Thsi data is taken from order forms, information requests, customer service ...
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by Ed Duvall "Ask not for whom the bell tolls, it tolls for thee". - John Donne The above literary quote may or may not be familiar to you. Its' meaning - We are all mortal, and we share the pain of our fellow man. When one suffers a loss - we may all collectively suffer the same loss in a spirtual, compassionate or physical way. In general it's been said more people fear suffering a loss, or losing something, than most any other situation. You should keep that in mind as you pursue developing your online business. Here's a quick, if not funny, glimpse into how not to be successful online ...perhaps we've all shared this very experience. Does this sound familiar? You're working on being a successful online marketer. You get up early (always have been an early riser) have a light breakfast then go into the den and turn on the computer. Hurriedly check email to see if (by accident) I might have made any kind of sale overnight. This seems quite time consuming, given all of the spam and the fact those email accounts now total 21. Guess what. Low and behold another night went by and I didn't make a dime. How could that be? I've got a website. It's interactive, it has plenty of content and I've included dozens of links to affiliate products. The traffics good - 200+ visitors a day. Wait a minute I better get back to checking email, something might be popping. Yep, sure enough there's another terrific money making opportunity that I know sounds to good to be true, but hey I'm willing to take the risk - so I'm going to check it out. Wait a minute, before I do I think I'll go to google and do a little research. That's always a good thing. Researching (or surfing) for an hour maybe more, it's such a blur. I better go back to check my email again. W-O-W, these opportunities are endless. This one here sounds golden I better do a little more research on it before I make a decision... Back to google again. Well - what do you know it's 5:30 PM I better take a little break - wifey's getting a little agitated about me not getting all those things done around the house I promised to do today, well ok - for the month, ok, ok the last 6 months - alright, alright - the last 12 months. Well maybe things will be better tomorrow. I know, I'll write up a quick list of things to do to make my website more profitable and really work on it first thing in the morning, and then get some of those things done around the house. Yea right, we know how it goes. You might get a thing or 2 done but after that....boy that email really piles up, doesn't it! Now I ask you again - does that sound familiar? Too many times we get caught up in trying to find 'the next big thing', that we look right past what we should be doing. That was me a few years ago until I learned how being unfocused on your goals really can lead you to an unsuccessful online marketing life. But what can you do about going from a routine like that above to one where you're more productive and making money online? It's simple really. Focus and concentrate your energy on learning about and pursuing 1 single opportunity that interest's you. The patterns that you exhibit in your online marketing efforts are not just about online marketing - they are perhaps long term patterns ingrained into your subsciouncess since childhood or early adolescence. At least that's the excuse I've used in the past. A habit is a habit is a habit. I didn't say hobbit either. There are good habits and bad habits, and believe me it is much easier breaking a good habit than breaking a bad habit. Why? Because bad habits are usually developed because they are the easiest route to getting something done or avoiding what needs to be done. And good habits require hard work and discipline to put into, and keep, in place. How are you going to develop the habits that you need in order to achieve online success? Well here's a few quick tips to get you started in the right direction. 1 - Determine what it is that you really want to do online. If you say you're a marketing site then you're going to be selling merchandise, digital or otherwise. Marketing requires advertising, promoting and copywriting (not necessarily in that order). You need to study & learn those skills. 2 - Find an use quality marketing and technology tools and resources. Automate everything you can. 3 - Spend some time away from your computer reflecting on and planning the marketing of your business. 4 - Read up-to-date marketing ebooks, books, etc.. 5 - Stop wasting your time downloading, saving software & info, and bookmarking sites you'll probably never use. 6 - Pick one opportunity and focus on how you can be successful at it. 7 - If you don't understand how something works, like technology, websites, etc set aside some time to study and learn about it. 8 - Study copywriting techniques. It's the lifeblood of any site that wants to make money. Learn how to talk to people using words on a page. Focus, discipline and hard work are the real way to get and keep the success on line that you desire. You can start to focus on the things you may need to do by taking a look at some articles that deal with aspects of online marketing. located in my Article Directory here: http://www.cashway.com/articles One final thought. If you decide to move in a positive direction toward your goals as related to online marketing and not checking emails and surfing, then know this - you will move ahead of 99% of the other un-focused marketers on the net and perhaps this time achieve the dreams and goals you've been after. ~~~~~~~~~~~~ Ed Duvall is webmaster for http://www.cashway.com and http://www.instantnettraffic.com providing internet marketing resources, articles, tactics and strategies to help you with your online business. Reprint this article as long as resource box is not changed. Copyright 2005 cashway.com ~~~~~~~~~~~~~
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