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Lone Wolf -- Lead Wolf
Copyright 2005 Rick Johnson Lone Wolf----Lead Wolf “The Evolution of Leadership” Privately held companies range in size form very small “Mom & Pop” operations with revenue as low as $100,000 or less, to huge multi- million dollar distributors ...
Maximize Your Home Based Business Website Sales
A home based business often has a harder time getting people to buy from their website than a conventional or top-brand business does. Sometimes this is simply due to the name recognition of a major brand that a home based business doesn’t ...
Trade Show Tactics Revealed
Being part of a trade show gives small business a chance to experience economies of scale and to mix around with the big guys. This may also be the most stressful period for the PR Dept. head as he will hope that R & D people will be able to bring ...
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Customer interaction points represent any communications you have with your customer at any point in the relationship. These points represent a system of selling and educational opportunities. When we talk about exploiting customer interaction points, we are specifically looking at employing the greatest possible advantage for both the customer and your organization – always seek increasing service and providing win-win situations.
Each customer interaction point gives your organization valuable information that helps tailor your services for the customer while teaching them about ways to receive additional benefit. If you do not utilize this opportunity in every communication, you could be missing useful knowledge and future sales. The three key elements mentioned in the first paragraph
will make this statement clearer.
The three elements we are referring to are influencers, mediums, and expectations. You must determine what influences your customer to become involved in the interaction. Describe the categories of communications mediums in which your customer interacts with you. Then face the most important part of serving any customer, their specific expectations -- learn about their wants, needs, and the benefits desired.
At first, this can be a difficult process, but just start by jotting down a simple flow chart with short notes highlighting the three key elements. Once you have a general idea of where you communicate with your customer, seek to deliver more of what the customer expects and look at ways you can help them to solve their problems.
This forward, but generally beneficial approach will increase your sales while providing the customer those things they need.
Copyright © 2002 Justin Hitt, All right reserved.
Justin Hitt, a management consultant specializing in strategic relations. Helping executive build stronger relationships that increase their profits. Learn more by visiting http://www.justinhitt.com/
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Area Sales Manager – IraqAME InfoWe are seeking a commercially-minded Area Sales Manager to effectively maximize brand exposure, and ultimately achieve sales targets through all active trade channels in Iraq. This multi-faceted sales expert is required to optimize total profitability ...and more » |
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The Seven Deadly Sins of Sales ManagementBusiness Review USASales management expert John R. Treace reveals the most common--and deadly--mistakes sales executives make and gives tips on how to avoid them I have been part of many business turnarounds in my career, and in all situations I have noted the errors ... |
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