|
| |
Link Popularity for a Successful Website: How (Not) to Go About Getting It
Everybody wants to draw visitors to their website. Many incoming links means many incoming paths for the visitors; it may also boost your search engine ranking. But how do you get there?A classic way of getting seen and noticed on the web is to make sure ...
Promote Your Website - Search Tools
Many companies after spending a substantial amount of money on the development of their websites assume that once the website is published on the Internet, people will flock onto it and, therefore, do not take website promotion as seriously as the ...
Take Back Control Of Your Site
Many of you may be aware of a move by organizations to refocus their efforts into B2B strategies and are pulling back from their B2C strategies. This is largely because it is perceived to be safer, is more lucrative in the short-term, and more easily ...
|
|
|
|
| |
along with knowing that you now have an internet presence! However, many
people don't realize that having a site is not worth very much to you if youre the
only one who knows it's there.
The following are recommendations for promoting your site:
(1) Live, breathe and eat your site - Well, OK, maybe I'm exaggerating this point
but what I mean is that you should always have your site at the forefront of your
mind. By doing this, you'll remember to tell people that you meet about it, you'll
remind your family and friends about it, etc. It's very important to let everyone you
come in contact with know about your site, especially if you provide a service!
Even if someone isnt in need of your service right now, they may be in the near
future! Also, they may be talking to someone a week later who is looking for the
service you're providing!
(2) Take the time to research how search engines work! The vast majority of
popular sites on the internet can attribute their site's traffic to search engines. It's
important that your site is registered with the search engines. Sites like
http://www.sitesell.com and http://www.searchenginewatch.com can help you learn
all about how search engines work. The word you need to keep in mind when
trying to get listed is "Persistence"! If at all possible, take the time to submit your
site manually and keep track of how it's doing. Don't "spam" the search engines by
submitting too often but keep a watch on your positioning and re-submit as
needed, in accordance with each search engine's guidelines.
(3) Promotional items - This goes without saying, almost. The single most important
item that can promote your business is business cards! They're pretty inexpensive
when bought in bulk (about $.03/card if you buy 1000) and they're so readily
accepted. I give my card out to just about everyone I come in contact with. You
will be surprised how many people need your services once they know that you
provide them. When you give someone your card, youre not just giving it to them.
Youre giving it to people they come in contact with because, like I mentioned
earlier, someone may ask them a week later if they know anyone providing your
service. Remember that people love FREE
stuff! If you can have T-shirts, pens,
caps, etc. printed with your site's name and URL, people will gladly accept these. I
haven't had anyone say "No thank you" yet!
(4) Run a contest - One of the best ways to get visitors to a business site is to run a
contest! Internet users seem to love to win things as one would expect. The better
the prize, the more visits you'll probably get! As a part of the contest, have them
subscribe to your newsletter, that way you have their permission to contact them in
the future. Just be sure that your newsletter is something they'll be interested in so
that you can hang onto them as subscribers! Consider offering internet tips ricks,
great sites to visit, sites where you can get free items, etc. Our newsletter includes
all of these topics and its been pretty well received.
(5) Have a newsletter - As mentioned in #4, a newsletter is a great way to not only
keep in contact with site visitors but to also contribute something positive to their
internet experience. Be sure to remind your subscribers that they did subscribe to
the newsletter at the beginning and offer an easy way to unsubscribe at the end.
Write the unsubscribe statement in a way that they're compelled to stay with the
newsletter because if you have a good newsletter, they won't want to miss out on
anything!
(6) Have a press release written about your site - Think about your site objectively
and try to come up with a "niche", something unique about your site that maybe
others aren't doing or that you're doing better. If possible, have a professional write
it so that your release doesn't come off as a sales pitch which tends to happen
when site owners write their own release. Press release writers also have a way
with words and know what works and what doesn't.
Start taking site promotion seriously and "Knock their socks off"!
About the Author
Glennette Yelverton is the President of Premium Web Design which specializes in
everything from domain registration to site creation/promotion. They can host your
site, design it for you, and even promote it as well. Get a FREE site consultation
today by emailing siteconsult@premiumwebdesign.com and putting "Free site
consult" in the subject. Visit Premium Web Design today at
http://www.premiumwebdesign.com/ or call them at (912) 888-8262.
|
|
|
|
|
|
 |
Uniqlo launches 'UT Vote & Win' promoPhilippine Star... of not following trends yet allowing people to express themselves through its unique clothing line, recently launched the “UT Vote & Win” promo (http://www.uniqlo.com/voteandwin), an online and on-site promotion for UT, Uniqlo's T-shirt brand. |
|
E Cigs: Growing Popularity Is Impetus for Discount OffersSBWire (press release)PR giveaways like the V2 E Cigs coupon and the Green Smoke coupon, along with our own even more generous site promotion giveaways." He went on to point out that with so much of the selling of e cigs being done online now it's buyer beware, ... |
|
