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"Boon or a Bust"
Every time you turn around it seems you see another affiliateprogram which promises you vast riches. They give you all thesales material you need and even throw in a free web page. Howcan I loose, one might think. Everything is all set up for me,and all I ...

The Off Side Of Online Retail
Many online retailers are focused on the first time customer. And understandibly so,considering that in an attempt to capture their fair share of an ever-growing online consumermarket, many have put aside a large marketing budget. However, in the ...

The Top 10 E-Commerce Ways to Follow up with Clients - Part 2
The Top 10 E-Commerce Waysto Follow up with Clients - Part 2Judy Cullins ©2004 All Rights Reserved.Did you know that 80% of all sales are made after the 5th contact?The biggest mistake we make is not following up with our clients regularly. We not only ...


Google
9 tips to boost your ezine's profits.
 
subscribers but they dont make a sale. The ezine owners wonder
why this happens. Unfortunately for them there are specific reasons
for this failure .Here is a small list.

1) Content is king

Thats true. You have to provide unique content to distinguish
your publication among the others. Your readers in order to click
your links they have to read your resources first. If they dont they
will leave.

2) Do not recycle.

This is the easy way for most ezine publishers but leads to nowhere.
Using the same articles you can find to hundreds of other ezines is not
the key to success. You have to write your own. You must use your
personality on the publication. Dont forget that each person in this
world is unique. So are you. You have to use yourself, your character
to stand out of the crowd.

3) Patience

Do not expect to start an ezine and have profits in 15 days.
It wont happen. You have to gain your readers trust.
This does not happen in a month. You have to be patient .You must
give it a try from 6 to 12 months and see where its going.

4) Recommend NOT sell.

Thats one of the biggest mistakes ezine publishers do. They focus
on selling but not on content and they dont recommend.
You have to recommend resources you tested by yourself and
guarantee for them. If you recommend something that is a
scam your credibility is going to vanish. And then your ezines profit
potential too.

5) Ask your readers what they want.

Yes it works. Do a research. Ask them what they like from your
ezine and what not. What they would


like to read e.t.c. Even if you
get 4-5 responses you will have a good idea what to offer in
the future.

6) Use Joint ventures.

This is the cutting edge tool of ezine growing. You could use
ad swaps or article swaps or many other business deals with
other ezine owners and internet marketers. The sky is the limit.

7) Track

Extremely important. You have to track your readers behavior.
How many times they click on your links, how many times your
newsletter is opened. What they read and click a particular link and
what they read and they dont. There are many cheap tracking
services on the net.

8) Use command lines.

Do not underestimate this factor. Research has proved that people
follow the command lines such as, click here, order now, download
now e.t.c. You have to lead your readers and not assuming that they
know where to go.

9) Spam check.

EXTREMELY IMPORTANT!
You could have your ezine dead in the water if you dont do this.
With so many advanced spam filters out there your ezine could be
in 25.000 junk mail boxes. You may be proud of your 25.000
subscribers but you will NEVER have serious profits from your
ezine if you dont spam check your messages. When you purchase
an auto responder service, always ask for a spam check feature.
And if they dont have one buy a spam check software.


About the Author
Chris Varsamis is internet marketing
consultant and the owner of the online publication http://www.ezine-affiliate-marketing.com and offers a free
5-Day e-course how to boost your traffic with real
targeted visitors.ezine-affiliate-marketing@Getresponse.com


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